A fractional chief marketing officer (CMO) can bring a wealth of experience and expertise to a company without the cost and commitment of a full-time employee. Fractional CMOs are typically experienced marketing professionals who work on a part-time or project basis for multiple companies. This allows them to bring a diverse set of skills and perspectives to the table, and can help a company achieve specific marketing goals without incurring the cost of a full-time CMO. Additionally, Fractional CMOs can provide a flexible solution for companies that may not have the budget or need for a full-time CMO, but still require professional marketing support.
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